Sport continues to dominate the African continent. In addition to being a leading diplomatic tool, a conciliatory instrument, and an endless source of champions, it is an engine for economic and social development. The world’s largest corporations in this industry no longer don’t care about this. Currently, they view Africa as a market with unparalleled potential.

These include construction mastodons, event organizers, equipment manufacturers, specialized sign manufacturers, investment funds, etc.

What better way to support this dynamic than to bring together on African soil all those who do sport internationally around an annual event open to both professionals and amateurs? With this in mind, the choice was made for Morocco and its economic capital Casablanca, to host the AFRICA SPORTS EXPO from 25 to 28 May 2023. As a trustworthy multi-sport platform, this event aims to receive over 20,000 square meters: 150 exhibitors and 100 specialists from 25 countries and many international personalities. During four days, AFRICA SPORTS EXPO will allow professionals to promote their know-how, meet potential customers or partners, or conduct reflections on the sector’s future.

The general public will be invited to discover current trends, try new disciplines through forty fun and participatory activities for all ages and to enjoy exceptional shopping opportunities.

We thank you in advance for your participation in AFRICA SPORTS EXPO. We will meet you in Casablanca from 25 to 28 May 2023.



May 25, 2023 - May 28, 2023